The Benevon Model The Benevon Model is a mission-centered, four-step, circular process for raising sustainable funding for your organization. It will help your organization to build lifelong relationships with donors who truly understand and support your work. This highly structured system has been implemented successfully by all types and sizes of nonprofit organizations. (Visit our Testimonials page to read stories from organizations that attended our workshops and implemented the Benevon Model.)

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Rather than targeting the short list of well-known wealthy donors in a community, you will learn a practical approach for starting where you are, with the donors you already have, and then, over time, systematically expanding your base of lifelong donors. Here's how it works.

Step One: The Point of Entry^®
Potential donors get on the cycle by attending a Point of Entry, a succinct, one-hour introductory event that educates and inspires guests with the facts and emotional appeal of the organization's work, and captures each guest's name with permission.

Step Two: Follow Up and Involve
Guests then receive a personal Follow-Up Call to solicit their feedback, see if they would like to become involved in any way, and ask if they know anyone else they'd like to invite to a Point of Entry. Those who do not wish to become involved are "Blessed and Released," while those who are interested in learning more about the organization are involved and cultivated personally in whatever way they prefer.

Step Three: Asking for Money
After this period of personalized cultivation, many of these Point of Entry guests, as well as other friends of the organization, are ready to be asked for money. In this model, asking can occur one-on-one or at a Free One-Hour Ask Event^™. In this step, donors and potential donors are invited to join a Multiple-Year Giving Society^™ by pledging at specific levels of financial support ("Units of Service") for the next five years. All asking is carefully structured to avoid pressure or awkwardness, and to honor all donors and supporters, regardless of their giving level.

Step Four: Introducing Others; Reconnecting Existing Donors
Finally, as the fourth step of the model, donors are re-connected to the mission of the organization at Free Feel-Good Cultivation Events^™, and are encouraged to introduce others to the organization by inviting them to a Point of Entry.

More Information
For information about Benevon Workshops, visit our Curriculum page.

To learn about Benevon Introductory Sessions (live sessions in your area, conference calls, or free online video), visit our Introductory Sessions page.